We are researching the field of undergraduate humanities recruitment to identify and share a variety of effective strategies.

Surveying the Field

Since 2018, we have conducted a broad survey of the field of humanities recruitment to respond to a desire among the humanities community to learn from successful recruitment efforts at other campuses. We began with a pilot survey of 77 faculty and administrators at a variety of institutions, which confirmed that faculty and administrators had developed compelling strategies that they were eager to share with the community. In 2019, we created the Humanities Recruitment Survey (HRS) for wider distribution, garnering more than 400 responses from over 300 institutions to date. Both surveys ask respondents to share the challenges they faced in attracting students to the humanities, the audiences they were engaging to address those challenges, and the strategies they had found to be effective. 

In February 2020, we published the first HRS report, Humanities Recruitment Survey: Challenges & Audiences, which presents quantitative data concerning the recruitment challenges faculty and administrators at a wide variety of institutions face and the audiences they are engaging to address those challenges. Our most recent resource, Strategies for Recruiting Students to the Humanities: A Comprehensive Resource, aims to document and disseminate effective recruitment strategies to the humanities community. This 80-page resource highlights over 100 exemplary initiatives and elevates the voices of project directors and participating students.

You can access both reports below. The survey remains open to continue collecting data—please contribute your perspective and strategies!





Contribute—Take the Humanities Recruitment Survey!

Impact Research

We are conducting research to document the impact of particular initiatives on student perceptions and behaviors concerning the humanities. This research will contribute to the humanities community’s understanding of which strategies are most effective and why.

Read more about our impact research efforts here. If you are interested in partnering with us to better understand the impact of your initiative, please email our research associate, Younger Oliver.